Most preferred festive deals in India 2023

Published by A. Minhas, Sep 13, 2024
Based on an online survey carried out among urban Indian from July to August 2023, around 55 percent of respondents found cashback offers to be the most appealing type of festive deal. Following closely, 51 percent of respondents regarded flat discounts as equally tempting. In contrast, 24 percent of respondents expressed an interest in festive deals that included charitable contributions tied to purchases.

Most preferred festive deals in India from July to August 2023

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Release date

September 2023

Region

India

Survey time period

July 28 to August 3, 2023

Number of respondents

2,010 respondents

Special properties

urban adults

Method of interview

Online survey

Supplementary notes

Survey question: "Which offers captivate Indians the most?"

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Statistics on " Festive season retail in India "

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Other statistics that may interest you Festive season retail in India

Overview

4

Festive season key insights

5

Leading retail segments

6

Key retailers

5

Spending intent

5

Consumer sentiments

5

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