Top changes in the importance of core B2B marketing responsibilities worldwide 2023

Leading changes in the importance of core B2B marketing responsibilities according to marketers worldwide as of August 2023

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Sources

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Release date

October 2023

Region

Worldwide

Survey time period

July 19 to August 21, 2023

Number of respondents

188 respondents

Special properties

among senior marketing leaders who spent at least 40% of their focus on B2B marketing, worked at companies with at least $250 million in revenue, and came from a wide range of industries.

Supplementary notes

The source does not specify the survey type.
Multiple answers were possible.

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Other statistics that may interest you LinkedIn B2B marketing worldwide

Overview

5

Audience

5

Marketers' insights

7

Effectiveness

4
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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