APAC: most popular app publishers 2022

Published by Laura Ceci, Oct 22, 2024
In 2022, tech giant Tencent was the leading app publisher in the Asia-Pacific region. The Chinese-based company is the developer of several high-grossing mobile gaming apps for global users, such as PUBG Mobile and Honor of Kings, as well as WeChat, considered one of the most encompassing mobile apps for the Chinese market as well as the first super app developed for the region. App publisher NetEase, which focuses on music, video, and mobile gaming.

Leading mobile app publishers in the Asia-Pacific region in 2022

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Release date

June 2023

Region

APAC

Survey time period

2022

Special properties

=based on consumer spend on the Apple App Store and Google Play Store

Supplementary notes

According to the source: "These rankings do not include revenue earned from in-app advertising, commerce or payments outside of the app stores.

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