A 2022 survey carried out in the United States showed that consumers preferred big marketplaces over social media to find inspiration and discover new products. Some 73 percent of surveyed consumers browsed Amazon site with this purpose. Another 47 percent of them did the same on Walmart, while 28 percent opted for Target. Facebook represented an exception with a preference rate of 31 percent, but Instagram and Tik Tok did not go over 24 and 16 percent, respectively.
Role of leading web properties in customer journey in the United States in 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Catalyst. (June 5, 2022). Role of leading web properties in customer journey in the United States in 2022 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1420100/web-properties-role-in-shopping-journey-united-states/
Catalyst. "Role of leading web properties in customer journey in the United States in 2022." Chart. June 5, 2022. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1420100/web-properties-role-in-shopping-journey-united-states/
Catalyst. (2022). Role of leading web properties in customer journey in the United States in 2022. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1420100/web-properties-role-in-shopping-journey-united-states/
Catalyst. "Role of Leading Web Properties in Customer Journey in The United States in 2022." Statista, Statista Inc., 5 Jun 2022, https://www.statista.com/statistics/1420100/web-properties-role-in-shopping-journey-united-states/
Catalyst, Role of leading web properties in customer journey in the United States in 2022 Statista, https://www.statista.com/statistics/1420100/web-properties-role-in-shopping-journey-united-states/ (last visited December 30, 2024)
Role of leading web properties in customer journey in the United States in 2022 [Graph], Catalyst, June 5, 2022. [Online]. Available: https://www.statista.com/statistics/1420100/web-properties-role-in-shopping-journey-united-states/
