In a survey conducted about festive season shopping expectations among Australian consumers in September 2023, over 55 percent of those surveyed said they intended to shop online only during the 2023 Black Friday sales. Around one-fifth of respondents indicated they planned to shop only in-store during the Black Friday sales period that year.
Distribution of shoppers who planned to shop during the Black Friday sales in Australia as at September 2023, by shopping channel
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Sitecore. (October 17, 2023). Distribution of shoppers who planned to shop during the Black Friday sales in Australia as at September 2023, by shopping channel [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1420086/australia-online-versus-in-store-black-friday-shopping-intentions/
Sitecore. "Distribution of shoppers who planned to shop during the Black Friday sales in Australia as at September 2023, by shopping channel." Chart. October 17, 2023. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1420086/australia-online-versus-in-store-black-friday-shopping-intentions/
Sitecore. (2023). Distribution of shoppers who planned to shop during the Black Friday sales in Australia as at September 2023, by shopping channel. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1420086/australia-online-versus-in-store-black-friday-shopping-intentions/
Sitecore. "Distribution of Shoppers Who Planned to Shop during The Black Friday Sales in Australia as at September 2023, by Shopping Channel." Statista, Statista Inc., 17 Oct 2023, https://www.statista.com/statistics/1420086/australia-online-versus-in-store-black-friday-shopping-intentions/
Sitecore, Distribution of shoppers who planned to shop during the Black Friday sales in Australia as at September 2023, by shopping channel Statista, https://www.statista.com/statistics/1420086/australia-online-versus-in-store-black-friday-shopping-intentions/ (last visited November 03, 2024)
Distribution of shoppers who planned to shop during the Black Friday sales in Australia as at September 2023, by shopping channel [Graph], Sitecore, October 17, 2023. [Online]. Available: https://www.statista.com/statistics/1420086/australia-online-versus-in-store-black-friday-shopping-intentions/
