According to a survey conducted by Rakuten Insight on August 2023, 84 percent of female respondents consumed user generated content (UGC) created by people on beauty, health, and wellness compared to 53 percent of male respondents in the Philippines. In contrast, UGC on electronics were more popular among male respondents.
Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender
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Rakuten Insight. (October 16, 2023). Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/
Rakuten Insight. "Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender." Chart. October 16, 2023. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/
Rakuten Insight. (2023). Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/
Rakuten Insight. "Product Categories Where Users Consume User-generated Content Created by People in The Philippines as of August 2023, by Gender." Statista, Statista Inc., 16 Oct 2023, https://www.statista.com/statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/
Rakuten Insight, Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender Statista, https://www.statista.com/statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/ (last visited January 06, 2025)
Product categories where users consume user-generated content created by people in the Philippines as of August 2023, by gender [Graph], Rakuten Insight, October 16, 2023. [Online]. Available: https://www.statista.com/statistics/1420070/philippines-gender-breakdown-ugc-consumption-by-product-category/
