Across all media channels and platforms in India, digital media saw the highest share of advertisements in violation of the guidelines set by the Advertising Standards Council of India at 85 percent in the financial year 2024. Print media followed with the next largest share of such ads. The ASCI is a self-regulatory body that governs advertisements across all media types and formats while working towards consumer protection.
Distribution of advertising violations in India in fiscal year 2024, by media
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Advertising Standards Council of India. (May 22, 2024). Distribution of advertising violations in India in fiscal year 2024, by media [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1419750/india-ads-violating-asci-code-by-media/
Advertising Standards Council of India. "Distribution of advertising violations in India in fiscal year 2024, by media." Chart. May 22, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1419750/india-ads-violating-asci-code-by-media/
Advertising Standards Council of India. (2024). Distribution of advertising violations in India in fiscal year 2024, by media. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1419750/india-ads-violating-asci-code-by-media/
Advertising Standards Council of India. "Distribution of Advertising Violations in India in Fiscal Year 2024, by Media." Statista, Statista Inc., 22 May 2024, https://www.statista.com/statistics/1419750/india-ads-violating-asci-code-by-media/
Advertising Standards Council of India, Distribution of advertising violations in India in fiscal year 2024, by media Statista, https://www.statista.com/statistics/1419750/india-ads-violating-asci-code-by-media/ (last visited November 21, 2024)
Distribution of advertising violations in India in fiscal year 2024, by media [Graph], Advertising Standards Council of India, May 22, 2024. [Online]. Available: https://www.statista.com/statistics/1419750/india-ads-violating-asci-code-by-media/
