In the fiscal year 2024, nearly 78 percent of advertising complaints in India were reported suo moto, that is, by the Advertising Standards Council of India (ASCI) itself. The public was the next major source of complaints lodged that year having increased over the previous year. As many as 10,000 complaints were registered that year, with over 8,000 ads having been processed.
Share of advertising complaints registered by the Advertising Standards Council India (ASCI) in fiscal year 2024, by source
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Advertising Standards Council of India. (May 22, 2024). Share of advertising complaints registered by the Advertising Standards Council India (ASCI) in fiscal year 2024, by source [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1419745/india-advertising-complaints-to-asci-by-source/
Advertising Standards Council of India. "Share of advertising complaints registered by the Advertising Standards Council India (ASCI) in fiscal year 2024, by source." Chart. May 22, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1419745/india-advertising-complaints-to-asci-by-source/
Advertising Standards Council of India. (2024). Share of advertising complaints registered by the Advertising Standards Council India (ASCI) in fiscal year 2024, by source. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1419745/india-advertising-complaints-to-asci-by-source/
Advertising Standards Council of India. "Share of Advertising Complaints Registered by The Advertising Standards Council India (Asci) in Fiscal Year 2024, by Source." Statista, Statista Inc., 22 May 2024, https://www.statista.com/statistics/1419745/india-advertising-complaints-to-asci-by-source/
Advertising Standards Council of India, Share of advertising complaints registered by the Advertising Standards Council India (ASCI) in fiscal year 2024, by source Statista, https://www.statista.com/statistics/1419745/india-advertising-complaints-to-asci-by-source/ (last visited December 22, 2024)
Share of advertising complaints registered by the Advertising Standards Council India (ASCI) in fiscal year 2024, by source [Graph], Advertising Standards Council of India, May 22, 2024. [Online]. Available: https://www.statista.com/statistics/1419745/india-advertising-complaints-to-asci-by-source/