In the financial year 2024, more than 10,000 advertising complaints were lodged in India. This was a 12.75 percent increase over the previous year. A majority of these complaints were lodged and processed by the Advertising Standards Council of India (ASCI), a self-regulatory body within the Indian advertising industry.
Number of advertising complaints registered by the Advertising Standards Council of India (ASCI) from financial year 2021 to 2024
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Advertising Standards Council of India. (May 22, 2024). Number of advertising complaints registered by the Advertising Standards Council of India (ASCI) from financial year 2021 to 2024 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1419744/india-advertising-complaints-reported-to-asci/
Advertising Standards Council of India. "Number of advertising complaints registered by the Advertising Standards Council of India (ASCI) from financial year 2021 to 2024." Chart. May 22, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1419744/india-advertising-complaints-reported-to-asci/
Advertising Standards Council of India. (2024). Number of advertising complaints registered by the Advertising Standards Council of India (ASCI) from financial year 2021 to 2024. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1419744/india-advertising-complaints-reported-to-asci/
Advertising Standards Council of India. "Number of Advertising Complaints Registered by The Advertising Standards Council of India (Asci) from Financial Year 2021 to 2024." Statista, Statista Inc., 22 May 2024, https://www.statista.com/statistics/1419744/india-advertising-complaints-reported-to-asci/
Advertising Standards Council of India, Number of advertising complaints registered by the Advertising Standards Council of India (ASCI) from financial year 2021 to 2024 Statista, https://www.statista.com/statistics/1419744/india-advertising-complaints-reported-to-asci/ (last visited December 22, 2024)
Number of advertising complaints registered by the Advertising Standards Council of India (ASCI) from financial year 2021 to 2024 [Graph], Advertising Standards Council of India, May 22, 2024. [Online]. Available: https://www.statista.com/statistics/1419744/india-advertising-complaints-reported-to-asci/