In the United States, online consumers tried to identify artificial intelligence (AI) from the product recommendations they received based on previous purchases in 2023. Women were more confident in positively identifying AI, with more than half saying their product recommendation was AI. However, more women than men, 24 percent compared to 21 percent, were unsure about whether or not they encountered AI.
Share of consumers able to identify artificial intelligence (AI) on product recommendations based on previous purchases in the U.S. in 2023, by gender
Characteristic
Yes
No
Not sure
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This question was phrased by the source as follows: "To your knowledge, is the following an example of artificial intelligence (AI)?"
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YouGov. (October 20, 2023). Share of consumers able to identify artificial intelligence (AI) on product recommendations based on previous purchases in the U.S. in 2023, by gender [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1419519/identifying-ai-on-product-recommendations-united-states-gender/
YouGov. "Share of consumers able to identify artificial intelligence (AI) on product recommendations based on previous purchases in the U.S. in 2023, by gender." Chart. October 20, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1419519/identifying-ai-on-product-recommendations-united-states-gender/
YouGov. (2023). Share of consumers able to identify artificial intelligence (AI) on product recommendations based on previous purchases in the U.S. in 2023, by gender. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1419519/identifying-ai-on-product-recommendations-united-states-gender/
YouGov. "Share of Consumers Able to Identify Artificial Intelligence (Ai) on Product Recommendations Based on Previous Purchases in The U.S. in 2023, by Gender." Statista, Statista Inc., 20 Oct 2023, https://www.statista.com/statistics/1419519/identifying-ai-on-product-recommendations-united-states-gender/
YouGov, Share of consumers able to identify artificial intelligence (AI) on product recommendations based on previous purchases in the U.S. in 2023, by gender Statista, https://www.statista.com/statistics/1419519/identifying-ai-on-product-recommendations-united-states-gender/ (last visited August 24, 2024)
Share of consumers able to identify artificial intelligence (AI) on product recommendations based on previous purchases in the U.S. in 2023, by gender [Graph], YouGov, October 20, 2023. [Online]. Available: https://www.statista.com/statistics/1419519/identifying-ai-on-product-recommendations-united-states-gender/