Out of all regular e-shoppers in Romania, 35 percent have purchased fresh food and beverages online in 2022. Most customers stated that a large choice of products and properly packaged products would be the main drivers of future purchases.
Which of the following would make you more likely to purchase again fresh food and beverages (excluding hot and cold food ready to eat) on a website?
Characteristic
Share of customers
Large choice of products
56%
Products packaged in a proper way depending on the type
49%
Availability of delivery slots indicated before filling my basket
47%
Expiration dates clearly indicated for each product
43%
Offer of products from small local producers
41%
Guarantee of the origin and traceability of the products sold
37%
Explanations on how freshness and quality are guaranteed
32%
Carrier known for its ability to deliver fresh products
32%
Offer of organic products
29%
Sustainable packaging
28%
The website has anti-waste initiatives
26%
Created with Highcharts 7.2.2Share of customers56%56%49%49%47%47%43%43%41%41%37%37%32%32%32%32%29%29%28%28%26%26%Large choice of productsProducts packaged in a proper way depending on the typeAvailability of delivery slots indicated before filling my basketExpiration dates clearly indicated for each productOffer of products from small local producersGuarantee of the origin and traceability of the products soldExplanations on how freshness and quality are guaranteedCarrier known for its ability to deliver fresh productsOffer of organic productsSustainable packagingThe website has anti-waste initiatives
0%5%10%15%20%25%30%35%40%45%50%55%60%65%
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DPD. (March 1, 2023). Which of the following would make you more likely to purchase again fresh food and beverages (excluding hot and cold food ready to eat) on a website? [Graph]. In Statista. Retrieved January 03, 2025, from https://www.statista.com/statistics/1419101/romania-expectations-regarding-fresh-foods-offers-online/
DPD. "Which of the following would make you more likely to purchase again fresh food and beverages (excluding hot and cold food ready to eat) on a website?." Chart. March 1, 2023. Statista. Accessed January 03, 2025. https://www.statista.com/statistics/1419101/romania-expectations-regarding-fresh-foods-offers-online/
DPD. (2023). Which of the following would make you more likely to purchase again fresh food and beverages (excluding hot and cold food ready to eat) on a website?. Statista. Statista Inc.. Accessed: January 03, 2025. https://www.statista.com/statistics/1419101/romania-expectations-regarding-fresh-foods-offers-online/
DPD. "Which of The following Would Make You More Likely to Purchase Again Fresh Food and Beverages (excluding Hot and Cold Food Ready to Eat) on a Website?." Statista, Statista Inc., 1 Mar 2023, https://www.statista.com/statistics/1419101/romania-expectations-regarding-fresh-foods-offers-online/
DPD, Which of the following would make you more likely to purchase again fresh food and beverages (excluding hot and cold food ready to eat) on a website? Statista, https://www.statista.com/statistics/1419101/romania-expectations-regarding-fresh-foods-offers-online/ (last visited January 03, 2025)
Which of the following would make you more likely to purchase again fresh food and beverages (excluding hot and cold food ready to eat) on a website? [Graph], DPD, March 1, 2023. [Online]. Available: https://www.statista.com/statistics/1419101/romania-expectations-regarding-fresh-foods-offers-online/
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