All product macro-categories experienced significant value growth in the first half of 2023. The highest growth is in the food category (19.7 percent), representing over half of Romania’s total FMCG market basket, followed by non-alcoholic beverages, which saw a value growth of 17.5 percent. Non-food products increased in value by 16.6 percent, while alcoholic beverages grew by only 12.3 percent due to a portion of consumption shifting towards the hotels, restaurants, and cafes sector.
Value growth of FMCG market basket products in Romania in 1st half 2023
Characteristic
Value growth
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NielsenIQ. (September 12, 2023). Value growth of FMCG market basket products in Romania in 1st half 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1419003/romania-value-growth-of-fmcg-market-basket-products/
NielsenIQ. "Value growth of FMCG market basket products in Romania in 1st half 2023." Chart. September 12, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1419003/romania-value-growth-of-fmcg-market-basket-products/
NielsenIQ. (2023). Value growth of FMCG market basket products in Romania in 1st half 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1419003/romania-value-growth-of-fmcg-market-basket-products/
NielsenIQ. "Value Growth of Fmcg Market Basket Products in Romania in 1st Half 2023." Statista, Statista Inc., 12 Sep 2023, https://www.statista.com/statistics/1419003/romania-value-growth-of-fmcg-market-basket-products/
NielsenIQ, Value growth of FMCG market basket products in Romania in 1st half 2023 Statista, https://www.statista.com/statistics/1419003/romania-value-growth-of-fmcg-market-basket-products/ (last visited August 24, 2024)
Value growth of FMCG market basket products in Romania in 1st half 2023 [Graph], NielsenIQ, September 12, 2023. [Online]. Available: https://www.statista.com/statistics/1419003/romania-value-growth-of-fmcg-market-basket-products/