According to a survey conducted in Japan from July to August 2022, vocaloid otaku on average spent about 9.5 thousand Japanese yen per year on their hobby. Based on the same survey, the number of otaku in the vocaloid segment was estimated at 430 thousand people during that year. Vocaloid products gained popularity in Japan after the introduction of the vocaloid software voicebank and virtual character Hatsune Miku in 2007.
Average annual spending of otaku (geeks) in the vocaloid segment in Japan from 2020 to 2022
(in 1,000 Japanese yen)
Characteristic
Average annual spending in thousand Japanese yen
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Yano Research. (October 19, 2022). Average annual spending of otaku (geeks) in the vocaloid segment in Japan from 2020 to 2022 (in 1,000 Japanese yen) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1418261/japan-average-annual-spending-of-vocaloid-otaku/
Yano Research. "Average annual spending of otaku (geeks) in the vocaloid segment in Japan from 2020 to 2022 (in 1,000 Japanese yen)." Chart. October 19, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1418261/japan-average-annual-spending-of-vocaloid-otaku/
Yano Research. (2022). Average annual spending of otaku (geeks) in the vocaloid segment in Japan from 2020 to 2022 (in 1,000 Japanese yen). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1418261/japan-average-annual-spending-of-vocaloid-otaku/
Yano Research. "Average Annual Spending of Otaku (Geeks) in The Vocaloid Segment in Japan from 2020 to 2022 (in 1,000 Japanese Yen)." Statista, Statista Inc., 19 Oct 2022, https://www.statista.com/statistics/1418261/japan-average-annual-spending-of-vocaloid-otaku/
Yano Research, Average annual spending of otaku (geeks) in the vocaloid segment in Japan from 2020 to 2022 (in 1,000 Japanese yen) Statista, https://www.statista.com/statistics/1418261/japan-average-annual-spending-of-vocaloid-otaku/ (last visited August 24, 2024)
Average annual spending of otaku (geeks) in the vocaloid segment in Japan from 2020 to 2022 (in 1,000 Japanese yen) [Graph], Yano Research, October 19, 2022. [Online]. Available: https://www.statista.com/statistics/1418261/japan-average-annual-spending-of-vocaloid-otaku/