In 2023, more than 80 percent of millennial consumers in the United States kept the cost, as well as reviews and ratings from previous buyers, in mind when shopping for gifts for other people. Almost the same percentage of millennials considered these factors when buying holiday items for themselves.
Millennials who consider reviews and price when shopping for holiday items for others and themselves in the United States in 2023
Characteristic
When shopping for gifts
When shopping for themselves
Reviews and ratings from people who already purchased the item
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PowerReviews. (October 6, 2023). Millennials who consider reviews and price when shopping for holiday items for others and themselves in the United States in 2023 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1417827/millennials-who-consider-reviews-and-price-for-gifts-usa/
PowerReviews. "Millennials who consider reviews and price when shopping for holiday items for others and themselves in the United States in 2023." Chart. October 6, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1417827/millennials-who-consider-reviews-and-price-for-gifts-usa/
PowerReviews. (2023). Millennials who consider reviews and price when shopping for holiday items for others and themselves in the United States in 2023. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1417827/millennials-who-consider-reviews-and-price-for-gifts-usa/
PowerReviews. "Millennials Who Consider Reviews and Price When Shopping for Holiday Items for Others and Themselves in The United States in 2023." Statista, Statista Inc., 6 Oct 2023, https://www.statista.com/statistics/1417827/millennials-who-consider-reviews-and-price-for-gifts-usa/
PowerReviews, Millennials who consider reviews and price when shopping for holiday items for others and themselves in the United States in 2023 Statista, https://www.statista.com/statistics/1417827/millennials-who-consider-reviews-and-price-for-gifts-usa/ (last visited August 25, 2024)
Millennials who consider reviews and price when shopping for holiday items for others and themselves in the United States in 2023 [Graph], PowerReviews, October 6, 2023. [Online]. Available: https://www.statista.com/statistics/1417827/millennials-who-consider-reviews-and-price-for-gifts-usa/
