In 2021, PepsiCo invested nearly 50 million U.S. dollars in digital advertising in the United States, making it the food and beverage company with the highest online ad spending that year. Coca-Cola followed, having invested 41.5 million in digital ads. Advertising on TV made the majority of the overall ad spend of leading U.S. food and beverage manufacturers.
Digital advertising spending of major food and beverage companies in the United States in 2021
(in million U.S. dollars)
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Rudd Center for Food Policy and Obesity at Yale. (November 30, 2022). Digital advertising spending of major food and beverage companies in the United States in 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1417091/food-beverage-companies-digital-ad-spend-us/
Rudd Center for Food Policy and Obesity at Yale. "Digital advertising spending of major food and beverage companies in the United States in 2021 (in million U.S. dollars)." Chart. November 30, 2022. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1417091/food-beverage-companies-digital-ad-spend-us/
Rudd Center for Food Policy and Obesity at Yale. (2022). Digital advertising spending of major food and beverage companies in the United States in 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1417091/food-beverage-companies-digital-ad-spend-us/
Rudd Center for Food Policy and Obesity at Yale. "Digital Advertising Spending of Major Food and Beverage Companies in The United States in 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 30 Nov 2022, https://www.statista.com/statistics/1417091/food-beverage-companies-digital-ad-spend-us/
Rudd Center for Food Policy and Obesity at Yale, Digital advertising spending of major food and beverage companies in the United States in 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1417091/food-beverage-companies-digital-ad-spend-us/ (last visited November 21, 2024)
Digital advertising spending of major food and beverage companies in the United States in 2021 (in million U.S. dollars) [Graph], Rudd Center for Food Policy and Obesity at Yale, November 30, 2022. [Online]. Available: https://www.statista.com/statistics/1417091/food-beverage-companies-digital-ad-spend-us/