Top methods for purchasing DOOH campaigns according to marketers worldwide 2024

Leading methods for purchasing digital out-of-home (DOOH) campaigns according to marketers worldwide as of August 2024

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Sources

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Release date

September 2024

Region

Worldwide

Survey time period

as of August 13, 2024

Number of respondents

967 respondents

Special properties

"usually" and "always" responses only

Supplementary notes

The source surveyed 967 advertisers and agencies in six countries (Australia, Brazil, France, Germany, the United Kingdom, and the United States) without specifying the number of respondents in each market.

Percentage points do not add up to 100 because the source used a five-point scale (from "Never" to "Always"), allowing for overlap of responses.

The source does not specify the survey type or date.

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Statistics on " Digital out-of-home (DOOH) advertising worldwide "

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