In 2021, Coca-Cola invested approximately 366 million U.S. dollars in advertising activities in the United States, being among the top three of the U.S. food and beverage brands with the highest ad spending. TV ads made up about 80 percent of Coca-Cola's total ad spend, while expenses on digital advertisements stood at around 41 million.
Coca-Cola advertising spending in the United States as of 2021, by medium
(in million U.S. dollars)
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Rudd Center for Food Policy and Obesity at Yale. (November 30, 2022). Coca-Cola advertising spending in the United States as of 2021, by medium (in million U.S. dollars) [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1416624/coca-cola-ad-spending-us-medium/
Rudd Center for Food Policy and Obesity at Yale. "Coca-Cola advertising spending in the United States as of 2021, by medium (in million U.S. dollars)." Chart. November 30, 2022. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1416624/coca-cola-ad-spending-us-medium/
Rudd Center for Food Policy and Obesity at Yale. (2022). Coca-Cola advertising spending in the United States as of 2021, by medium (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1416624/coca-cola-ad-spending-us-medium/
Rudd Center for Food Policy and Obesity at Yale. "Coca-cola Advertising Spending in The United States as of 2021, by Medium (in Million U.S. Dollars)." Statista, Statista Inc., 30 Nov 2022, https://www.statista.com/statistics/1416624/coca-cola-ad-spending-us-medium/
Rudd Center for Food Policy and Obesity at Yale, Coca-Cola advertising spending in the United States as of 2021, by medium (in million U.S. dollars) Statista, https://www.statista.com/statistics/1416624/coca-cola-ad-spending-us-medium/ (last visited November 23, 2024)
Coca-Cola advertising spending in the United States as of 2021, by medium (in million U.S. dollars) [Graph], Rudd Center for Food Policy and Obesity at Yale, November 30, 2022. [Online]. Available: https://www.statista.com/statistics/1416624/coca-cola-ad-spending-us-medium/