Globally, the average online order value (AOV) of skincare products was at its highest in the fourth quarter of 2023 at approximately 78.91 U.S. dollars. In the surveyed time, the average order value was at its lowest during the first quarter of 2022 at roughly 69.81 U.S. dollars.
Value of average online order (AOV) of skincare products from 1st quarter 2022 to 1st quarter 2024
(in U.S. dollars)
Characteristic
Average Order Value (AOV) in U.S. dollars
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Salesforce Research. (April 10, 2024). Value of average online order (AOV) of skincare products from 1st quarter 2022 to 1st quarter 2024 (in U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1416599/skincare-average-online-order-value/
Salesforce Research. "Value of average online order (AOV) of skincare products from 1st quarter 2022 to 1st quarter 2024 (in U.S. dollars)." Chart. April 10, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1416599/skincare-average-online-order-value/
Salesforce Research. (2024). Value of average online order (AOV) of skincare products from 1st quarter 2022 to 1st quarter 2024 (in U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1416599/skincare-average-online-order-value/
Salesforce Research. "Value of Average Online Order (Aov) of Skincare Products from 1st Quarter 2022 to 1st Quarter 2024 (in U.S. Dollars)." Statista, Statista Inc., 10 Apr 2024, https://www.statista.com/statistics/1416599/skincare-average-online-order-value/
Salesforce Research, Value of average online order (AOV) of skincare products from 1st quarter 2022 to 1st quarter 2024 (in U.S. dollars) Statista, https://www.statista.com/statistics/1416599/skincare-average-online-order-value/ (last visited July 22, 2024)
Value of average online order (AOV) of skincare products from 1st quarter 2022 to 1st quarter 2024 (in U.S. dollars) [Graph], Salesforce Research, April 10, 2024. [Online]. Available: https://www.statista.com/statistics/1416599/skincare-average-online-order-value/