Quarterly average online shopper spend on luxury products worldwide 2022-2024

Published by
L. Yltävä,
Nov 20, 2024

In the last quarter of 2022, global online shoppers spent more per visit on average than they did over any other quarter on luxury apparel products. That quarter, the average spend per single visit to an online luxury apparel store amounted to 3.25 U.S. dollars. For luxury handbags, the average spend per visit during that quarter was only 2.74 dollars. The quarter with the highest spend per visit on luxury brand handbags was the second quarter of 2024, with an average of 2.88 U.S. dollars per visit. 

Average amount spent per-visit by online luxury product shoppers worldwide from 2rd quarter 2022 to 3rd quarter 2024 (in U.S. dollars)

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Release date

November 2024

Region

Worldwide

Survey time period

Q3 2022 to Q3 2024

Special properties

sum of GMV/ sum of visits in U.S. dollars

Supplementary notes

Data is based on 29 billion visits from 1 billion shoppers to 2,276 digital commerce sites in 61 countries.
Date of release is date of access.

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