Quarterly average online shopper spend on health and beauty worldwide 2022-2024

Published by
L. Yltävä,
Nov 25, 2024

Global online shoppers spent more per visit during the second quarter of 2023 than they did over any other quarter on health and beauty products. The average spend per single visit to an online beauty platform amounted to 3.07 U.S. dollars in that quarter. The quarter with the lowest spend per visit was the first quarter of 2024, with an average of 2.80 U.S. dollars per visit.

Average amount spent per-visit by online health and beauty shoppers worldwide from 3rd quarter 2022 to 3rd quarter 2024 (in U.S. dollars)

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Release date

November 2024

Region

Worldwide

Survey time period

Q3 2022 to Q23 2024

Special properties

per-visit average amount spent by shoppers

Supplementary notes

Data is based on 29 billion visits from 1 billion shoppers to 2,276 digital commerce sites in 61 countries.
Date of release is date of access.

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Topics

Beauty and personal care e-commerce worldwideCelebrity beauty brandsCVS HealthAlibaba GroupBeauty and personal care e-commerce in the United States
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