The vast majority of fashion consumers in the United States, around 83 percent, stated that the price of the product is the main information they look for when considering to purchase clothing items in 2023. More than 75 percent of respondents also agreed that ratings and reviews are an important deciding factor, along with almost 60 percent saying that images provided by people who have previously purchased the items are also vital in determining whether or not to place the purchase.
Information considered by consumers when determining whether to purchase clothing in the United States in 2023
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PowerReviews. (September 27, 2023). Information considered by consumers when determining whether to purchase clothing in the United States in 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1415402/us-deciding-factors-clothes-shopping/
PowerReviews. "Information considered by consumers when determining whether to purchase clothing in the United States in 2023." Chart. September 27, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1415402/us-deciding-factors-clothes-shopping/
PowerReviews. (2023). Information considered by consumers when determining whether to purchase clothing in the United States in 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1415402/us-deciding-factors-clothes-shopping/
PowerReviews. "Information Considered by Consumers When Determining Whether to Purchase Clothing in The United States in 2023." Statista, Statista Inc., 27 Sep 2023, https://www.statista.com/statistics/1415402/us-deciding-factors-clothes-shopping/
PowerReviews, Information considered by consumers when determining whether to purchase clothing in the United States in 2023 Statista, https://www.statista.com/statistics/1415402/us-deciding-factors-clothes-shopping/ (last visited December 21, 2024)
Information considered by consumers when determining whether to purchase clothing in the United States in 2023 [Graph], PowerReviews, September 27, 2023. [Online]. Available: https://www.statista.com/statistics/1415402/us-deciding-factors-clothes-shopping/
