During a June 2023 survey across nine European countries, 76 percent of respondents agreed that including different body shapes within the in-store advertising should be a responsibility of fashion stores. Around 11 percent of respondents said it should be an individual business decision on who the shop tailors to as their customer.
Consumer opinion on whether fashion shops have a responsibility to use different body types in their advertising in Europe as of June 2023
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Fashion (Re)search by GLAMI. (August 17, 2023). Consumer opinion on whether fashion shops have a responsibility to use different body types in their advertising in Europe as of June 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1415396/consumers-fashion-body-types/
Fashion (Re)search by GLAMI. "Consumer opinion on whether fashion shops have a responsibility to use different body types in their advertising in Europe as of June 2023." Chart. August 17, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1415396/consumers-fashion-body-types/
Fashion (Re)search by GLAMI. (2023). Consumer opinion on whether fashion shops have a responsibility to use different body types in their advertising in Europe as of June 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1415396/consumers-fashion-body-types/
Fashion (Re)search by GLAMI. "Consumer Opinion on Whether Fashion Shops Have a Responsibility to Use Different Body Types in Their Advertising in Europe as of June 2023." Statista, Statista Inc., 17 Aug 2023, https://www.statista.com/statistics/1415396/consumers-fashion-body-types/
Fashion (Re)search by GLAMI, Consumer opinion on whether fashion shops have a responsibility to use different body types in their advertising in Europe as of June 2023 Statista, https://www.statista.com/statistics/1415396/consumers-fashion-body-types/ (last visited December 22, 2024)
Consumer opinion on whether fashion shops have a responsibility to use different body types in their advertising in Europe as of June 2023 [Graph], Fashion (Re)search by GLAMI, August 17, 2023. [Online]. Available: https://www.statista.com/statistics/1415396/consumers-fashion-body-types/
