Top reasons Boomers return clothing items online in the United States 2023

Published by Statista Research Department, Sep 26, 2023
In the United States, Boomer online consumers of fashion items gave insights on why they returned their order in 2023. The leading reason for an online return was due to not liking the sizing of the purchase with 27 percent share of respondents, while around 18 percent of consumers sent the order back because the clothes did not look like they thought they would. Only around 8 percent stated that the apparel they purchased did not match the description online, and therefore returned their order.

Leading reasons Baby Boomer consumers return online apparel orders in the United States in 2023

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Release date

September 2023

Region

United States

Survey time period

June 2023

Number of respondents

25,452 respondents*

Supplementary notes

Date of release is the date of access.

*Respondents consist of 25,452 U.S. consumers that have made a return within the last 90 days.

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Topics

Fashion e-commerce in the United StatesBeauty and personal care e-commerce in the United StatesE-commerce in the United StatesFashion e-commerce in FranceFashion e-commerce in Canada
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