Usage of BNPL services Australia 2020-2024, by generation

Published by L. Granwal, Aug 19, 2024

According to a 2024 survey on buy now pay later (BNPL) services, the share of BNPL users from Gen Z and Gen Y was the highest out of the four generations. In July 2024, 59 percent of Gen Z respondents and Gen Y respondents stated to have used BNPL in the past six months. The usage of BNPL plans among the Baby Boomer generation was well below the other generations, but peaked in April 2023, when 15 percent of respondents of that generation indicated to have used BNPL services.

Usage of buy now pay later (BNPL) services in the last 6 months in Australia from January 2020 to July 2024, by generation

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Release date

August 2024

Region

Australia, Australia and Oceania

Survey time period

January 2020 to July 2024

Number of respondents

approximately 1,000

Age group

18 years and older

Special properties

values are as of the 1st of each stated month

Method of interview

Online survey

Supplementary notes

Original question: "How many Australians use BNPL?

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