In financial year 2022, the market size of electronics and durables was worth 25 billion U.S. dollars, the highest among B2C e-commerce categories for products in India. Comparatively, the pharmaceuticals market size was over one billion dollars in the same period.
Market size of business-to-consumer (B2C) ecommerce in India in financial year 2022, by category
(in billion U.S. dollars)
Characteristic
Market size in billion U.S. dollars
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ONDC, & McKinsey India. (April 22, 2023). Market size of business-to-consumer (B2C) ecommerce in India in financial year 2022, by category (in billion U.S. dollars) [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/1414844/india-b2c-ecommerce-market-size-by-category/
ONDC, und McKinsey India. "Market size of business-to-consumer (B2C) ecommerce in India in financial year 2022, by category (in billion U.S. dollars)." Chart. April 22, 2023. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/1414844/india-b2c-ecommerce-market-size-by-category/
ONDC, McKinsey India. (2023). Market size of business-to-consumer (B2C) ecommerce in India in financial year 2022, by category (in billion U.S. dollars). Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/1414844/india-b2c-ecommerce-market-size-by-category/
ONDC, and McKinsey India. "Market Size of Business-to-consumer (B2c) Ecommerce in India in Financial Year 2022, by Category (in Billion U.S. Dollars)." Statista, Statista Inc., 22 Apr 2023, https://www.statista.com/statistics/1414844/india-b2c-ecommerce-market-size-by-category/
ONDC & McKinsey India, Market size of business-to-consumer (B2C) ecommerce in India in financial year 2022, by category (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1414844/india-b2c-ecommerce-market-size-by-category/ (last visited July 03, 2024)
Market size of business-to-consumer (B2C) ecommerce in India in financial year 2022, by category (in billion U.S. dollars) [Graph], ONDC, & McKinsey India, April 22, 2023. [Online]. Available: https://www.statista.com/statistics/1414844/india-b2c-ecommerce-market-size-by-category/