B2B health and beauty revenue share from digital channels worldwide 2020-2024

Published by Daniela Coppola, Sep 25, 2023
In 2022, global business-to-business (B2B) professionals from the health and beauty industry gave insight into digital channel revenue growth from 2020 to 2024. In 2020, they estimated a little more of a quarter of revenue came from online purchases. By 2024, the share of revenue from online channels is forecast to increase more than 40 percent.

Share of business-to-business (B2B) health and beauty revenue coming from digital channels worldwide in selected years from 2020 to 2024

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Release date

September 2023

Region

Worldwide

Survey time period

February 2022

Number of respondents

4,102 respondents

Age group

18 years and older

Supplementary notes

Surveying 4,102 responses from professionals in the field that hold a higher leadership role across North America, Latin America, Asia Pacific, Japan, and Europe.

Date of release is the date of access.

*Forecasts in this report are forward-looking projections based on current and prior values and do not guarantee future performance or results.

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Segments

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Companies

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Trends

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Topics

Nu Skin Enterprises, Inc.Cosmetics industry in the U.S.Cosmetics industryU.S. skin care marketDirect selling market
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