In the United States, specialty subscription video-on-demand services focusing on targeting content such as ALLBLK, AMC+, or Crunchyroll, have seen a significant growth between 2019 to 2023. With a compound annual growth rate (CAGR) of 37 percent during this period, the increase of subscription numbers was significantly higher than that of premium SVOD platforms, like Netflix, Max, or Peacock.
Compound annual growth rates (CAGR) of specialty and premium subscription video-on-demand services in the United States between 2019 and 2023
Specialty SVOD = 25 platforms that target specific audience such as ALLBLK, BBC Select, BritBox, etc.
Premium SVOD= 10 platforms that focus on mass audience, such as Netflix, Disney+, Max, etc.
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Antenna. (September 1, 2023). Compound annual growth rates (CAGR) of specialty and premium subscription video-on-demand services in the United States between 2019 and 2023 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1414624/united-states-cagr-specialty-and-premium-svod/
Antenna. "Compound annual growth rates (CAGR) of specialty and premium subscription video-on-demand services in the United States between 2019 and 2023." Chart. September 1, 2023. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1414624/united-states-cagr-specialty-and-premium-svod/
Antenna. (2023). Compound annual growth rates (CAGR) of specialty and premium subscription video-on-demand services in the United States between 2019 and 2023. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1414624/united-states-cagr-specialty-and-premium-svod/
Antenna. "Compound Annual Growth Rates (Cagr) of Specialty and Premium Subscription Video-on-demand Services in The United States between 2019 and 2023." Statista, Statista Inc., 1 Sep 2023, https://www.statista.com/statistics/1414624/united-states-cagr-specialty-and-premium-svod/
Antenna, Compound annual growth rates (CAGR) of specialty and premium subscription video-on-demand services in the United States between 2019 and 2023 Statista, https://www.statista.com/statistics/1414624/united-states-cagr-specialty-and-premium-svod/ (last visited January 08, 2025)
Compound annual growth rates (CAGR) of specialty and premium subscription video-on-demand services in the United States between 2019 and 2023 [Graph], Antenna, September 1, 2023. [Online]. Available: https://www.statista.com/statistics/1414624/united-states-cagr-specialty-and-premium-svod/