Top sources of fashion e-commerce orders worldwide 2022

Published by Statista Research Department, Sep 22, 2023
In 2022, the global leading source of online orders in the fashion segment, with a quarter of the share of total online orders, were affiliate stores. Content platforms followed with more than 20 percent of the total fashion related orders, while only around 16 percent of clothing orders came from cashback services.

Leading sources of online orders in the fashion industry worldwide in 2022

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Release date

April 2023

Region

Worldwide

Survey time period

2022

Supplementary notes

Source conducted a study based on an analysis of more than 37 million orders worldwide.

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Statistics on " Online fashion in Belgium "

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Fashion market

3

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Topics

Online fashion in the NetherlandsFashion e-commerce in the United StatesE-commerce in the NetherlandsFashion and accessories in PolandFast fashion in Europe
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