A total 92 percent of Gen Z online shoppers in the United States intend to shop on amazon.com for the holiday season in 2023. The second most-preferred channel was specific brand websites, with 76 percent of Gen Z shoppers planning to shop there for the holidays.
Preferred e-commerce channels for Gen Z shoppers during holiday season in United States in 2023
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PowerReviews. (August 15, 2023). Preferred e-commerce channels for Gen Z shoppers during holiday season in United States in 2023 [Graph]. In Statista. Retrieved November 13, 2024, from https://www.statista.com/statistics/1414510/gen-z-shoppers-preferred-online-channel-holiday-shopping-united-states/
PowerReviews. "Preferred e-commerce channels for Gen Z shoppers during holiday season in United States in 2023." Chart. August 15, 2023. Statista. Accessed November 13, 2024. https://www.statista.com/statistics/1414510/gen-z-shoppers-preferred-online-channel-holiday-shopping-united-states/
PowerReviews. (2023). Preferred e-commerce channels for Gen Z shoppers during holiday season in United States in 2023. Statista. Statista Inc.. Accessed: November 13, 2024. https://www.statista.com/statistics/1414510/gen-z-shoppers-preferred-online-channel-holiday-shopping-united-states/
PowerReviews. "Preferred E-commerce Channels for Gen Z Shoppers during Holiday Season in United States in 2023." Statista, Statista Inc., 15 Aug 2023, https://www.statista.com/statistics/1414510/gen-z-shoppers-preferred-online-channel-holiday-shopping-united-states/
PowerReviews, Preferred e-commerce channels for Gen Z shoppers during holiday season in United States in 2023 Statista, https://www.statista.com/statistics/1414510/gen-z-shoppers-preferred-online-channel-holiday-shopping-united-states/ (last visited November 13, 2024)
Preferred e-commerce channels for Gen Z shoppers during holiday season in United States in 2023 [Graph], PowerReviews, August 15, 2023. [Online]. Available: https://www.statista.com/statistics/1414510/gen-z-shoppers-preferred-online-channel-holiday-shopping-united-states/