Digital ad spend share in the Baltics 2022, by format and country

Published by Statista Research Department, Sep 29, 2023
Display was the most commonly used format of digital advertising among the Baltic countries in 2022 with a more than 60 percent spending share in Latvia and approximately 55 percent in Estonia.

Digital advertising spending share in the Baltics in 2022, by format and country

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Release date

July 2023

Region

Estonia, Latvia, Lithuania

Survey time period

2022

Supplementary notes

The figures might not sum to 100 percent due to rounding.
Figures have been rounded.

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Statistics on " Advertising in the Baltics "

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Overview

8

Traditional advertising

8

Digital advertising

8

Social media and influencer advertising

7

Advertising spending by industry

4

Digital retail media advertising

3

Consumer behavior

3

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Topics

Advertising in the BalticsDigital retail media advertising worldwideAdvertising in PolandAdvertising in RussiaDigital advertising in CEE
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