China's baijiu consumers are overwhelmingly male, according to a survey conducted in July 2022. Only about 20 percent of all baijiu drinkers are female, and most consume it at business banquets.
Distribution of baijiu consumers in China as of July 2022, by gender
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
iResearch. (November 11, 2022). Distribution of baijiu consumers in China as of July 2022, by gender [Graph]. In Statista. Retrieved December 25, 2024, from https://www.statista.com/statistics/1413947/china-gender-distribution-of-baijiu-consumers/
iResearch. "Distribution of baijiu consumers in China as of July 2022, by gender." Chart. November 11, 2022. Statista. Accessed December 25, 2024. https://www.statista.com/statistics/1413947/china-gender-distribution-of-baijiu-consumers/
iResearch. (2022). Distribution of baijiu consumers in China as of July 2022, by gender. Statista. Statista Inc.. Accessed: December 25, 2024. https://www.statista.com/statistics/1413947/china-gender-distribution-of-baijiu-consumers/
iResearch. "Distribution of Baijiu Consumers in China as of July 2022, by Gender." Statista, Statista Inc., 11 Nov 2022, https://www.statista.com/statistics/1413947/china-gender-distribution-of-baijiu-consumers/
iResearch, Distribution of baijiu consumers in China as of July 2022, by gender Statista, https://www.statista.com/statistics/1413947/china-gender-distribution-of-baijiu-consumers/ (last visited December 25, 2024)
Distribution of baijiu consumers in China as of July 2022, by gender [Graph], iResearch, November 11, 2022. [Online]. Available: https://www.statista.com/statistics/1413947/china-gender-distribution-of-baijiu-consumers/
