In a survey conducted in 2023 among Australian consumers regarding their attitudes towards sustainability, over 50 percent of respondents aged 18 to 29 years indicated that the main obstacle they faced when trying to adopt a more sustainable lifestyle was that sustainable products or services were more expensive. Around 30 percent of participants in this age category also said they find it too inconvenient and that adopting a sustainable lifestyle required too much effort.
Leading obstacles to consumers aged 18 to 29 years adopting a sustainable lifestyle in Australia in 2023
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Leading obstacles to consumers aged 18 to 29 years adopting a sustainable lifestyle in Australia in 2023
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Respondents were asked about their attitudes toward sustainability, their opinions on what makes a product or service sustainable, what actions they were taking to have a more sustainable lifestyle, as well as the leading reasons they hadn't yet adopted a more sustainable lifestyle.
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NAB (Australia). (March 23, 2023). Leading obstacles to consumers aged 18 to 29 years adopting a sustainable lifestyle in Australia in 2023 [Graph]. In Statista. Retrieved April 06, 2025, from https://www.statista.com/statistics/1413376/australia-main-obstacles-to-young-consumers-leading-a-sustainable-lifestyle/
NAB (Australia). "Leading obstacles to consumers aged 18 to 29 years adopting a sustainable lifestyle in Australia in 2023." Chart. March 23, 2023. Statista. Accessed April 06, 2025. https://www.statista.com/statistics/1413376/australia-main-obstacles-to-young-consumers-leading-a-sustainable-lifestyle/
NAB (Australia). (2023). Leading obstacles to consumers aged 18 to 29 years adopting a sustainable lifestyle in Australia in 2023. Statista. Statista Inc.. Accessed: April 06, 2025. https://www.statista.com/statistics/1413376/australia-main-obstacles-to-young-consumers-leading-a-sustainable-lifestyle/
NAB (Australia). "Leading Obstacles to Consumers Aged 18 to 29 Years Adopting a Sustainable Lifestyle in Australia in 2023." Statista, Statista Inc., 23 Mar 2023, https://www.statista.com/statistics/1413376/australia-main-obstacles-to-young-consumers-leading-a-sustainable-lifestyle/
NAB (Australia), Leading obstacles to consumers aged 18 to 29 years adopting a sustainable lifestyle in Australia in 2023 Statista, https://www.statista.com/statistics/1413376/australia-main-obstacles-to-young-consumers-leading-a-sustainable-lifestyle/ (last visited April 06, 2025)
Leading obstacles to consumers aged 18 to 29 years adopting a sustainable lifestyle in Australia in 2023 [Graph], NAB (Australia), March 23, 2023. [Online]. Available: https://www.statista.com/statistics/1413376/australia-main-obstacles-to-young-consumers-leading-a-sustainable-lifestyle/
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