According to a 2022 survey, notifying customers when a product is in stock is the most effective conversion strategy in business-to-business (B2B) e-commerce. 67 percent stated that improving site and e-commerce analytics, and onsite searches are also fruitful strategies to improve the conversion rate. Product recommendations, promotions, and product ratings and reviews were also believed to be effective strategies by the majority of respondents.
Most effective conversion strategies in business-to-business (B2B) e-commerce worldwide in 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Adobe. (January 24, 2023). Most effective conversion strategies in business-to-business (B2B) e-commerce worldwide in 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1413335/effective-conversion-strategies-b2b-e-commerce-worldwide/
Adobe. "Most effective conversion strategies in business-to-business (B2B) e-commerce worldwide in 2022." Chart. January 24, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1413335/effective-conversion-strategies-b2b-e-commerce-worldwide/
Adobe. (2023). Most effective conversion strategies in business-to-business (B2B) e-commerce worldwide in 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1413335/effective-conversion-strategies-b2b-e-commerce-worldwide/
Adobe. "Most Effective Conversion Strategies in Business-to-business (B2b) E-commerce Worldwide in 2022." Statista, Statista Inc., 24 Jan 2023, https://www.statista.com/statistics/1413335/effective-conversion-strategies-b2b-e-commerce-worldwide/
Adobe, Most effective conversion strategies in business-to-business (B2B) e-commerce worldwide in 2022 Statista, https://www.statista.com/statistics/1413335/effective-conversion-strategies-b2b-e-commerce-worldwide/ (last visited December 21, 2024)
Most effective conversion strategies in business-to-business (B2B) e-commerce worldwide in 2022 [Graph], Adobe, January 24, 2023. [Online]. Available: https://www.statista.com/statistics/1413335/effective-conversion-strategies-b2b-e-commerce-worldwide/
