According to a survey among Vietnamese internet users conducted by Decision Lab, as of the third quarter of 2024, roughly 13 percent of respondents from Gen Z confirmed using TikTok most often for online shopping. In the same survey, the share of Gen Y internet users shopping on TikTok was around 13 percent.
Share of internet users who preferred TikTok for online shopping in Vietnam as of 3rd quarter 2024, by generation
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Share of internet users who preferred TikTok for online shopping in Vietnam as of 3rd quarter 2024, by generation
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Original question: “Which of the following platforms/apps do you use most often for online shopping?”
According to the source, Generation X are people born between 1960 and 1980, Generation Y are those born between 1981 and 1996, and Generation Y are those born between 1997 and 2006.
Number of respondents: Gen X = 402 Gen Y = 583 Gen Z = 432
Statista has been my savior on several occasions.
The site is easy to maneuver and the data is in a format that can
go right into a report or presentation.
Learn more about how Statista can support your business.
Decision Lab. (October 30, 2024). Share of internet users who preferred TikTok for online shopping in Vietnam as of 3rd quarter 2024, by generation [Graph]. In Statista. Retrieved February 21, 2025, from https://www.statista.com/statistics/1413238/vietnam-share-of-people-using-tiktok-for-online-shopping-by-generation/
Decision Lab. "Share of internet users who preferred TikTok for online shopping in Vietnam as of 3rd quarter 2024, by generation." Chart. October 30, 2024. Statista. Accessed February 21, 2025. https://www.statista.com/statistics/1413238/vietnam-share-of-people-using-tiktok-for-online-shopping-by-generation/
Decision Lab. (2024). Share of internet users who preferred TikTok for online shopping in Vietnam as of 3rd quarter 2024, by generation. Statista. Statista Inc.. Accessed: February 21, 2025. https://www.statista.com/statistics/1413238/vietnam-share-of-people-using-tiktok-for-online-shopping-by-generation/
Decision Lab. "Share of Internet Users Who Preferred Tiktok for Online Shopping in Vietnam as of 3rd Quarter 2024, by Generation." Statista, Statista Inc., 30 Oct 2024, https://www.statista.com/statistics/1413238/vietnam-share-of-people-using-tiktok-for-online-shopping-by-generation/
Decision Lab, Share of internet users who preferred TikTok for online shopping in Vietnam as of 3rd quarter 2024, by generation Statista, https://www.statista.com/statistics/1413238/vietnam-share-of-people-using-tiktok-for-online-shopping-by-generation/ (last visited February 21, 2025)
Share of internet users who preferred TikTok for online shopping in Vietnam as of 3rd quarter 2024, by generation [Graph], Decision Lab, October 30, 2024. [Online]. Available: https://www.statista.com/statistics/1413238/vietnam-share-of-people-using-tiktok-for-online-shopping-by-generation/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.