In the first three months of 2022 and 2023, the average consumer basket ticket price in retail in Brazil varied significantly depending on the socio-economic level. Classes A & B, meaning those earning more than 10 times the minimum wage (or 12,120.01 Brazilian reals), had an average ticket price of 93.9 reals. The lowest income levels, classes D & E, spent on average more than class C.
Average consumer basket ticket price in retail in Brazil in the first three months of 2022 and 2023 (in Brazilian reals), by socio-economic level
Characteristic
Q1 2022
Q1 2023
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The average ticket is an indicator that measures the average amount spent by a customer on each purchase made in the store.
The socio-economic levels are made according to the IBGE demographic census.
The IBGE uses the Minimum Wage Range Criterion. This is a method that classifies classes based on income brackets; more specifically, by minimum wages. The minimum wage in Brazil in 2022 was 1,212 reais.
Class A: Over 20 minimum wages (24,240.01 BRL or more)
Class B: From 10 to 20 minimum wages (12,120.01 to 22,240.00 BRL)
Class C:From 4 to 10 minimum wages (4,848.01 to 12,120.00 BRL)
Class D: From 2 to 4 minimum wages ( 2,424.01 to 4,848.00 BRL)
Class E:Up to 2 minimum wages (Up to 2,424.00 BRL)
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Neogrid. (May 17, 2023). Average consumer basket ticket price in retail in Brazil in the first three months of 2022 and 2023 (in Brazilian reals), by socio-economic level [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1412940/brazil-average-ticket-expenditure-retail-income/
Neogrid. "Average consumer basket ticket price in retail in Brazil in the first three months of 2022 and 2023 (in Brazilian reals), by socio-economic level." Chart. May 17, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1412940/brazil-average-ticket-expenditure-retail-income/
Neogrid. (2023). Average consumer basket ticket price in retail in Brazil in the first three months of 2022 and 2023 (in Brazilian reals), by socio-economic level. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1412940/brazil-average-ticket-expenditure-retail-income/
Neogrid. "Average Consumer Basket Ticket Price in Retail in Brazil in The First Three Months of 2022 and 2023 (in Brazilian Reals), by Socio-economic Level." Statista, Statista Inc., 17 May 2023, https://www.statista.com/statistics/1412940/brazil-average-ticket-expenditure-retail-income/
Neogrid, Average consumer basket ticket price in retail in Brazil in the first three months of 2022 and 2023 (in Brazilian reals), by socio-economic level Statista, https://www.statista.com/statistics/1412940/brazil-average-ticket-expenditure-retail-income/ (last visited August 24, 2024)
Average consumer basket ticket price in retail in Brazil in the first three months of 2022 and 2023 (in Brazilian reals), by socio-economic level [Graph], Neogrid, May 17, 2023. [Online]. Available: https://www.statista.com/statistics/1412940/brazil-average-ticket-expenditure-retail-income/