According to a survey conducted in November 2022, 75 percent of small businesses (SMBs) in the United States used at least two marketing channels to promote their products and services. A little over 12 percent of respondents used only one channel.
Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022
Number of marketing channels used
Share of respondents
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Taradel. (August 18, 2023). Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/
Taradel. "Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022." Chart. August 18, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/
Taradel. (2023). Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/
Taradel. "Number of Marketing Channels Used by Small Businesses (Smbs) in The United States as of November 2022." Statista, Statista Inc., 18 Aug 2023, https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/
Taradel, Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022 Statista, https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/ (last visited August 25, 2024)
Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022 [Graph], Taradel, August 18, 2023. [Online]. Available: https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/