According to a survey conducted in November 2022, 75 percent of small businesses (SMBs) in the United States used at least two marketing channels to promote their products and services. A little over 12 percent of respondents used only one channel.
Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Taradel. (August 18, 2023). Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/
Taradel. "Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022." Chart. August 18, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/
Taradel. (2023). Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/
Taradel. "Number of Marketing Channels Used by Small Businesses (Smbs) in The United States as of November 2022." Statista, Statista Inc., 18 Aug 2023, https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/
Taradel, Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022 Statista, https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/ (last visited December 22, 2024)
Number of marketing channels used by small businesses (SMBs) in the United States as of November 2022 [Graph], Taradel, August 18, 2023. [Online]. Available: https://www.statista.com/statistics/1412932/number-of-marketing-channels-used-by-smbs-usa/
