During a survey of small businesses (SMBs) in the U.S. and Canada in 2022, around one-quarter of the respondents mentioned considering an agency's years of experience before hiring it for social media marketing activities. A little over 20 percent of SMBs focused on affordable pricing, while 15 percent followed recommendations from colleagues, friends, or family members.
Factors taken into account by small businesses (SMBs) while hiring a social media agency in the United States and Canada in 2022
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UpCity. (March 8, 2022). Factors taken into account by small businesses (SMBs) while hiring a social media agency in the United States and Canada in 2022 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1412823/factors-smbs-focused-on-while-hiring-a-social-media-agency-us-canada/
UpCity. "Factors taken into account by small businesses (SMBs) while hiring a social media agency in the United States and Canada in 2022." Chart. March 8, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1412823/factors-smbs-focused-on-while-hiring-a-social-media-agency-us-canada/
UpCity. (2022). Factors taken into account by small businesses (SMBs) while hiring a social media agency in the United States and Canada in 2022. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1412823/factors-smbs-focused-on-while-hiring-a-social-media-agency-us-canada/
UpCity. "Factors Taken into Account by Small Businesses (Smbs) While Hiring a Social Media Agency in The United States and Canada in 2022." Statista, Statista Inc., 8 Mar 2022, https://www.statista.com/statistics/1412823/factors-smbs-focused-on-while-hiring-a-social-media-agency-us-canada/
UpCity, Factors taken into account by small businesses (SMBs) while hiring a social media agency in the United States and Canada in 2022 Statista, https://www.statista.com/statistics/1412823/factors-smbs-focused-on-while-hiring-a-social-media-agency-us-canada/ (last visited August 25, 2024)
Factors taken into account by small businesses (SMBs) while hiring a social media agency in the United States and Canada in 2022 [Graph], UpCity, March 8, 2022. [Online]. Available: https://www.statista.com/statistics/1412823/factors-smbs-focused-on-while-hiring-a-social-media-agency-us-canada/