During a survey of small businesses (SMBs) in the U.S. and Canada in 2022, nearly 50 percent of respondents reported only working with an in-house social media team to manage marketing activities. Around one-quarter of SMBs hired a third-party social media agency.
Usage of in-house versus third-party social media management by small businesses (SMBs) in the United States and Canada in 2022
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UpCity. (March 8, 2022). Usage of in-house versus third-party social media management by small businesses (SMBs) in the United States and Canada in 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1412723/in-house-vs-third-party-social-media-management-us-canada-smbs/
UpCity. "Usage of in-house versus third-party social media management by small businesses (SMBs) in the United States and Canada in 2022." Chart. March 8, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1412723/in-house-vs-third-party-social-media-management-us-canada-smbs/
UpCity. (2022). Usage of in-house versus third-party social media management by small businesses (SMBs) in the United States and Canada in 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1412723/in-house-vs-third-party-social-media-management-us-canada-smbs/
UpCity. "Usage of In-house versus Third-party Social Media Management by Small Businesses (Smbs) in The United States and Canada in 2022." Statista, Statista Inc., 8 Mar 2022, https://www.statista.com/statistics/1412723/in-house-vs-third-party-social-media-management-us-canada-smbs/
UpCity, Usage of in-house versus third-party social media management by small businesses (SMBs) in the United States and Canada in 2022 Statista, https://www.statista.com/statistics/1412723/in-house-vs-third-party-social-media-management-us-canada-smbs/ (last visited December 21, 2024)
Usage of in-house versus third-party social media management by small businesses (SMBs) in the United States and Canada in 2022 [Graph], UpCity, March 8, 2022. [Online]. Available: https://www.statista.com/statistics/1412723/in-house-vs-third-party-social-media-management-us-canada-smbs/
