In 2023, the dominant medium for misleading advertisement in India was digital, which accounted for 91 percent of misleading advertisements in the sector beauty and personal care. TV as a medium followed with a share of four percent of misleading ads.
Share of misleading advertisements in beauty and personal care in India in 2023, by medium
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Advertising Standards Council of India. (April 12, 2023). Share of misleading advertisements in beauty and personal care in India in 2023, by medium [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1412604/india-share-of-faulty-beauty-and-personal-care-ads-by-medium/
Advertising Standards Council of India. "Share of misleading advertisements in beauty and personal care in India in 2023, by medium." Chart. April 12, 2023. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1412604/india-share-of-faulty-beauty-and-personal-care-ads-by-medium/
Advertising Standards Council of India. (2023). Share of misleading advertisements in beauty and personal care in India in 2023, by medium. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1412604/india-share-of-faulty-beauty-and-personal-care-ads-by-medium/
Advertising Standards Council of India. "Share of Misleading Advertisements in Beauty and Personal Care in India in 2023, by Medium." Statista, Statista Inc., 12 Apr 2023, https://www.statista.com/statistics/1412604/india-share-of-faulty-beauty-and-personal-care-ads-by-medium/
Advertising Standards Council of India, Share of misleading advertisements in beauty and personal care in India in 2023, by medium Statista, https://www.statista.com/statistics/1412604/india-share-of-faulty-beauty-and-personal-care-ads-by-medium/ (last visited January 06, 2025)
Share of misleading advertisements in beauty and personal care in India in 2023, by medium [Graph], Advertising Standards Council of India, April 12, 2023. [Online]. Available: https://www.statista.com/statistics/1412604/india-share-of-faulty-beauty-and-personal-care-ads-by-medium/