According to a 2023 survey, 30 percent of TV viewers in the U.S. were likely to sign up for a streaming trial. By contrast, over 40 percent of people interviewed did not expect to subscribe to a free streaming trial period.
Likelihood to sign up for a free streaming trial period among TV viewers in the United States in 2023
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InMobi. (August 1, 2023). Likelihood to sign up for a free streaming trial period among TV viewers in the United States in 2023 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1411751/streaming-trial-signup-likelihood-us-tv-viewers/
InMobi. "Likelihood to sign up for a free streaming trial period among TV viewers in the United States in 2023." Chart. August 1, 2023. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1411751/streaming-trial-signup-likelihood-us-tv-viewers/
InMobi. (2023). Likelihood to sign up for a free streaming trial period among TV viewers in the United States in 2023. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1411751/streaming-trial-signup-likelihood-us-tv-viewers/
InMobi. "Likelihood to Sign up for a Free Streaming Trial Period among Tv Viewers in The United States in 2023." Statista, Statista Inc., 1 Aug 2023, https://www.statista.com/statistics/1411751/streaming-trial-signup-likelihood-us-tv-viewers/
InMobi, Likelihood to sign up for a free streaming trial period among TV viewers in the United States in 2023 Statista, https://www.statista.com/statistics/1411751/streaming-trial-signup-likelihood-us-tv-viewers/ (last visited January 08, 2025)
Likelihood to sign up for a free streaming trial period among TV viewers in the United States in 2023 [Graph], InMobi, August 1, 2023. [Online]. Available: https://www.statista.com/statistics/1411751/streaming-trial-signup-likelihood-us-tv-viewers/
