In 2024, the Media Agency Association of Thailand and Nielsen estimated the total year-on-year growth of ad spend to amount to 2.6 percent. Among the categories, online media could lead with ten percent growth.
Forecast of major products advertising expenditure in Thailand in 2024 (in million Thai baht), by category
Characteristic
Ad spend in million Thai baht
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Media Agency Association of Thailand. (February 20, 2024). Forecast of major products advertising expenditure in Thailand in 2024 (in million Thai baht), by category [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/1411574/thailand-ad-spend-yoy-growth/
Media Agency Association of Thailand. "Forecast of major products advertising expenditure in Thailand in 2024 (in million Thai baht), by category." Chart. February 20, 2024. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/1411574/thailand-ad-spend-yoy-growth/
Media Agency Association of Thailand. (2024). Forecast of major products advertising expenditure in Thailand in 2024 (in million Thai baht), by category. Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/1411574/thailand-ad-spend-yoy-growth/
Media Agency Association of Thailand. "Forecast of Major Products Advertising Expenditure in Thailand in 2024 (in Million Thai Baht), by Category." Statista, Statista Inc., 20 Feb 2024, https://www.statista.com/statistics/1411574/thailand-ad-spend-yoy-growth/
Media Agency Association of Thailand, Forecast of major products advertising expenditure in Thailand in 2024 (in million Thai baht), by category Statista, https://www.statista.com/statistics/1411574/thailand-ad-spend-yoy-growth/ (last visited July 23, 2024)
Forecast of major products advertising expenditure in Thailand in 2024 (in million Thai baht), by category [Graph], Media Agency Association of Thailand, February 20, 2024. [Online]. Available: https://www.statista.com/statistics/1411574/thailand-ad-spend-yoy-growth/