Most executives asked expected AI to have the least amount of impact on sales couching in 2023. This is in all likelyhood as sales demand a considerable amount of human interaction and teaching mannerisms to AI is still very difficult. Hyper personalized training of this sort is unlikely to be the purview of AI in the near future.
Commercial leaders expectation of the impact of generative artificial intelligence (AI) use cases in 2023
Senior executives in significant global B2B and B2C sales and marketing organizations*
Supplementary notes
The source adds the following information: "Estimated impact of use cases, % respondents answering "significant" or "very significant".
*across a wide range of industries and company maturity levels.
The source does not specify the number of respondents.
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McKinsey & Company. (May 11, 2023). Commercial leaders expectation of the impact of generative artificial intelligence (AI) use cases in 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1411464/generative-ai-commerical-use-cases-impact-worldwide/
McKinsey & Company. "Commercial leaders expectation of the impact of generative artificial intelligence (AI) use cases in 2023." Chart. May 11, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1411464/generative-ai-commerical-use-cases-impact-worldwide/
McKinsey & Company. (2023). Commercial leaders expectation of the impact of generative artificial intelligence (AI) use cases in 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1411464/generative-ai-commerical-use-cases-impact-worldwide/
McKinsey & Company. "Commercial Leaders Expectation of The Impact of Generative Artificial Intelligence (Ai) Use Cases in 2023." Statista, Statista Inc., 11 May 2023, https://www.statista.com/statistics/1411464/generative-ai-commerical-use-cases-impact-worldwide/
McKinsey & Company, Commercial leaders expectation of the impact of generative artificial intelligence (AI) use cases in 2023 Statista, https://www.statista.com/statistics/1411464/generative-ai-commerical-use-cases-impact-worldwide/ (last visited December 22, 2024)
Commercial leaders expectation of the impact of generative artificial intelligence (AI) use cases in 2023 [Graph], McKinsey & Company, May 11, 2023. [Online]. Available: https://www.statista.com/statistics/1411464/generative-ai-commerical-use-cases-impact-worldwide/
