Estimated advertising spending on Facebook.com in Brazil 2019-2023

Published by
J. G. Navarro,
Mar 27, 2024
In 2023, advertising spending on Facebook.com in Brazil amounted to an estimated 1.4 billion U.S. dollars, down from nearly 1.66 billion dollars a year earlier – an annual decrease of almost 16 percent. According to another source, there were over 124 million Facebook users in Brazil in 2024.

Estimated advertising spending on Facebook.com in Brazil from 2019 to 2023 (in million U.S. dollars)

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Release date

March 2024

Region

Brazil

Survey time period

2019 to 2023

Special properties

estimates; including mobile and desktop devices

Supplementary notes

The date of release is the date of access.
Numbers have been rounded.

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Digital consumer insights

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Topics

Digital advertising in BrazilSocial media usage in BrazilAdvertising in BrazilAdvertising in MexicoMedia in Brazil
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