A 2022 survey revealed that shoppers in the United States aged 18 to 34 were most likely to use online coupons, with 48 percent of respondents reporting this purchase habit. In comparison, 32 percent of shoppers aged 55 or older reported online coupon usage.
Share of shoppers using online coupons in the United States in 2022, by age group
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Coupon Science. (July 6, 2023). Share of shoppers using online coupons in the United States in 2022, by age group [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/
Coupon Science. "Share of shoppers using online coupons in the United States in 2022, by age group." Chart. July 6, 2023. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/
Coupon Science. (2023). Share of shoppers using online coupons in the United States in 2022, by age group. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/
Coupon Science. "Share of Shoppers Using Online Coupons in The United States in 2022, by Age Group." Statista, Statista Inc., 6 Jul 2023, https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/
Coupon Science, Share of shoppers using online coupons in the United States in 2022, by age group Statista, https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/ (last visited November 23, 2024)
Share of shoppers using online coupons in the United States in 2022, by age group [Graph], Coupon Science, July 6, 2023. [Online]. Available: https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/