During a survey among e-commerce marketing managers in Mexico released in August 2023, nearly 76 percent of respondents said return on investment (ROI) was their leading challenge. Little more than 15 percent stated that it was brand awareness.
Leading challenges for e-commerce marketing managers in Mexico as of August 2023
* The source surveyed 200 marketing professionals working with e-commerce in Brazil and Mexico without specifying the number of respondents in each country, survey type, and date.
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Sellesta. (August 29, 2023). Leading challenges for e-commerce marketing managers in Mexico as of August 2023 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1410165/challenges-e-commerce-marketing-mexico-brazil/
Sellesta. "Leading challenges for e-commerce marketing managers in Mexico as of August 2023." Chart. August 29, 2023. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1410165/challenges-e-commerce-marketing-mexico-brazil/
Sellesta. (2023). Leading challenges for e-commerce marketing managers in Mexico as of August 2023. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1410165/challenges-e-commerce-marketing-mexico-brazil/
Sellesta. "Leading Challenges for E-commerce Marketing Managers in Mexico as of August 2023." Statista, Statista Inc., 29 Aug 2023, https://www.statista.com/statistics/1410165/challenges-e-commerce-marketing-mexico-brazil/
Sellesta, Leading challenges for e-commerce marketing managers in Mexico as of August 2023 Statista, https://www.statista.com/statistics/1410165/challenges-e-commerce-marketing-mexico-brazil/ (last visited January 06, 2025)
Leading challenges for e-commerce marketing managers in Mexico as of August 2023 [Graph], Sellesta, August 29, 2023. [Online]. Available: https://www.statista.com/statistics/1410165/challenges-e-commerce-marketing-mexico-brazil/