During a survey among e-commerce marketing managers in Brazil released in August 2023, little more than 87 percent of respondents said return on investment (ROI) was their leading challenge. Almost 13 percent stated that it was brand awareness.
Leading challenges for e-commerce marketing managers in Brazil as of August 2023
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* The source surveyed 200 marketing professionals working with e-commerce in Brazil and Mexico without specifying the number of respondents in each country, survey type, and date.
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Sellesta. (August 29, 2023). Leading challenges for e-commerce marketing managers in Brazil as of August 2023 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1410161/challenges-e-commerce-marketing-managers-brazil/
Sellesta. "Leading challenges for e-commerce marketing managers in Brazil as of August 2023." Chart. August 29, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1410161/challenges-e-commerce-marketing-managers-brazil/
Sellesta. (2023). Leading challenges for e-commerce marketing managers in Brazil as of August 2023. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1410161/challenges-e-commerce-marketing-managers-brazil/
Sellesta. "Leading Challenges for E-commerce Marketing Managers in Brazil as of August 2023." Statista, Statista Inc., 29 Aug 2023, https://www.statista.com/statistics/1410161/challenges-e-commerce-marketing-managers-brazil/
Sellesta, Leading challenges for e-commerce marketing managers in Brazil as of August 2023 Statista, https://www.statista.com/statistics/1410161/challenges-e-commerce-marketing-managers-brazil/ (last visited July 22, 2024)
Leading challenges for e-commerce marketing managers in Brazil as of August 2023 [Graph], Sellesta, August 29, 2023. [Online]. Available: https://www.statista.com/statistics/1410161/challenges-e-commerce-marketing-managers-brazil/