According to a survey conducted between July 2023 and June 2024, the general overall quality of social media mobile apps achieved a score of 83 out of one hundred, according to the American Customer Satisfaction Index (ACSI). Additionally, the reliability of social media apps scored 81/100 with U.S. consumers, and ease of navigation scored 78/100. Matters related to ads on these platforms scored the lowest, with personal relevance of ads seen being the worst ranked, with an ACSI score of 66/100 in 2024.
American Customer Satisfaction Index (ACSI) score of social media experience trends from July 2023 to June 2024
Characteristic
2023
2024
Quality of mobile app
82
83
Reliability of mobile app (minimal down time, crashes, lags)
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ACSI®. (July 25, 2024). American Customer Satisfaction Index (ACSI) score of social media experience trends from July 2023 to June 2024 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1409475/us-customer-satisfaction-index-experience-trends/
ACSI®. "American Customer Satisfaction Index (ACSI) score of social media experience trends from July 2023 to June 2024." Chart. July 25, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1409475/us-customer-satisfaction-index-experience-trends/
ACSI®. (2024). American Customer Satisfaction Index (ACSI) score of social media experience trends from July 2023 to June 2024. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1409475/us-customer-satisfaction-index-experience-trends/
ACSI®. "American Customer Satisfaction Index (Acsi) Score of Social Media Experience Trends from July 2023 to June 2024." Statista, Statista Inc., 25 Jul 2024, https://www.statista.com/statistics/1409475/us-customer-satisfaction-index-experience-trends/
ACSI®, American Customer Satisfaction Index (ACSI) score of social media experience trends from July 2023 to June 2024 Statista, https://www.statista.com/statistics/1409475/us-customer-satisfaction-index-experience-trends/ (last visited December 30, 2024)
American Customer Satisfaction Index (ACSI) score of social media experience trends from July 2023 to June 2024 [Graph], ACSI®, July 25, 2024. [Online]. Available: https://www.statista.com/statistics/1409475/us-customer-satisfaction-index-experience-trends/
