The results of a survey conducted in 2023 show that nearly 30 percent of U.S. household care shoppers stated that they preferred to purchase store brands. About 37 of participants said that they had no preference.
Brand preference among household care shoppers in the United States in 2023, by brand type
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InMobi. (April 30, 2023). Brand preference among household care shoppers in the United States in 2023, by brand type [Graph]. In Statista. Retrieved September 27, 2024, from https://www.statista.com/statistics/1407529/brand-preference-among-household-care-shoppers-in-the-us/
InMobi. "Brand preference among household care shoppers in the United States in 2023, by brand type." Chart. April 30, 2023. Statista. Accessed September 27, 2024. https://www.statista.com/statistics/1407529/brand-preference-among-household-care-shoppers-in-the-us/
InMobi. (2023). Brand preference among household care shoppers in the United States in 2023, by brand type. Statista. Statista Inc.. Accessed: September 27, 2024. https://www.statista.com/statistics/1407529/brand-preference-among-household-care-shoppers-in-the-us/
InMobi. "Brand Preference among Household Care Shoppers in The United States in 2023, by Brand Type." Statista, Statista Inc., 30 Apr 2023, https://www.statista.com/statistics/1407529/brand-preference-among-household-care-shoppers-in-the-us/
InMobi, Brand preference among household care shoppers in the United States in 2023, by brand type Statista, https://www.statista.com/statistics/1407529/brand-preference-among-household-care-shoppers-in-the-us/ (last visited September 27, 2024)
Brand preference among household care shoppers in the United States in 2023, by brand type [Graph], InMobi, April 30, 2023. [Online]. Available: https://www.statista.com/statistics/1407529/brand-preference-among-household-care-shoppers-in-the-us/