The Statista Global Consumer Survey in 2023 revealed that, in the United Kingdom, just over three-quarters of surveyed Generation Z consumers claimed to purchase sustainable food and beverages. This figure stood at 72 percent for millennials.
For more countries, the results of prior surveys, and a variety of other topics, please visit our Global Consumer Survey web page.
Share of consumers who purchase sustainable food and beverage products in the United Kingdom as of June 2023, by generation
Gen Z classified as being born between 1995-2012.
Millennials classified as being born between 1980-1994.
Generation X classified as being born between 1965-1979.
Baby boomer classified as being born between 1946-1964.
For more information please visit the Global Consumer Survey home page and take a look at our methodology.
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Statista. (June 30, 2023). Share of consumers who purchase sustainable food and beverage products in the United Kingdom as of June 2023, by generation [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1407391/sustainable-food-and-drink-consumers-by-generation/
Statista. "Share of consumers who purchase sustainable food and beverage products in the United Kingdom as of June 2023, by generation." Chart. June 30, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1407391/sustainable-food-and-drink-consumers-by-generation/
Statista. (2023). Share of consumers who purchase sustainable food and beverage products in the United Kingdom as of June 2023, by generation. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1407391/sustainable-food-and-drink-consumers-by-generation/
Statista. "Share of Consumers Who Purchase Sustainable Food and Beverage Products in The United Kingdom as of June 2023, by Generation." Statista, Statista Inc., 30 Jun 2023, https://www.statista.com/statistics/1407391/sustainable-food-and-drink-consumers-by-generation/
Statista, Share of consumers who purchase sustainable food and beverage products in the United Kingdom as of June 2023, by generation Statista, https://www.statista.com/statistics/1407391/sustainable-food-and-drink-consumers-by-generation/ (last visited December 21, 2024)
Share of consumers who purchase sustainable food and beverage products in the United Kingdom as of June 2023, by generation [Graph], Statista, June 30, 2023. [Online]. Available: https://www.statista.com/statistics/1407391/sustainable-food-and-drink-consumers-by-generation/