According to a survey conducted by Rakuten Insight in July 2023, two percent of the respondents in Japan often purchased an item after viewing an advertisement on social media. Often in this case referred to more than six purchases within the past 12 months. Almost half of the respondents stated that they never purchased an item after such an occasion.
Frequency of purchasing items after viewing advertisements on social media platforms in Japan as of July 2023
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Rakuten Insight. (August 2, 2023). Frequency of purchasing items after viewing advertisements on social media platforms in Japan as of July 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1407218/japan-purchase-frequency-after-viewing-social-media-advertisements/
Rakuten Insight. "Frequency of purchasing items after viewing advertisements on social media platforms in Japan as of July 2023." Chart. August 2, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1407218/japan-purchase-frequency-after-viewing-social-media-advertisements/
Rakuten Insight. (2023). Frequency of purchasing items after viewing advertisements on social media platforms in Japan as of July 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1407218/japan-purchase-frequency-after-viewing-social-media-advertisements/
Rakuten Insight. "Frequency of Purchasing Items after Viewing Advertisements on Social Media Platforms in Japan as of July 2023." Statista, Statista Inc., 2 Aug 2023, https://www.statista.com/statistics/1407218/japan-purchase-frequency-after-viewing-social-media-advertisements/
Rakuten Insight, Frequency of purchasing items after viewing advertisements on social media platforms in Japan as of July 2023 Statista, https://www.statista.com/statistics/1407218/japan-purchase-frequency-after-viewing-social-media-advertisements/ (last visited November 22, 2024)
Frequency of purchasing items after viewing advertisements on social media platforms in Japan as of July 2023 [Graph], Rakuten Insight, August 2, 2023. [Online]. Available: https://www.statista.com/statistics/1407218/japan-purchase-frequency-after-viewing-social-media-advertisements/
